Petrova Svetlana Viktorovna
Higher medical education
1986 - 1994 Nizhny Novgorod State Medical Academy. Faculty of Medicine, specialization - physician-therapist. Internship-Department of Cardiology, State Clinical Hospital №5
1998 - 2000 University of INHOLLAND. International NIMA program - practical and strategic marketing and management, economic aspects of medical activity.
2000.- Accredited as an international business coach.
HSE, MBA Pharmaceutical management, business expert
2013 - Certification cycle of the Ministry of Health of the Russian Federation "Health Organization".
Scientific work: more than 11 scientific publications in the field of pharmaceutical marketing and management
Scientific interest: pharmaceutical management, marketing research, consumer behavior analysis, training training in sales management for pharmaceutical staff, simulation management course for pharmacy managers, audit of pharmaceutical specialists for professional competencies, courses "communication skills and professional burnout" for physicians and pharmacists .
I have practical experience in implementing projects to improve the efficiency of sales management in pharmacy chains in Russia.
Work experience in NizhGMA-9 years
Higher medical education
1986 - 1994 Nizhny Novgorod State Medical Academy. Faculty of Medicine, specialization - physician-therapist. Internship-Department of Cardiology, State Clinical Hospital №5
1998 - 2000 University of INHOLLAND. International NIMA program - practical and strategic marketing and management, economic aspects of medical activity.
2000.- Accredited as an international business coach.
HSE, MBA Pharmaceutical management, business expert
2013 - Certification cycle of the Ministry of Health of the Russian Federation "Health Organization".
Scientific work: more than 11 scientific publications in the field of pharmaceutical marketing and management
Scientific interest: pharmaceutical management, marketing research, consumer behavior analysis, training training in sales management for pharmaceutical staff, simulation management course for pharmacy managers, audit of pharmaceutical specialists for professional competencies, courses "communication skills and professional burnout" for physicians and pharmacists .
I have practical experience in implementing projects to improve the efficiency of sales management in pharmacy chains in Russia.
Work experience in NizhGMA-9 years
